Research

Click on the above image or here to view Shravan Regret Iyer’s Google Scholar profile

Scan the QR code to visit Shravan Regret Iyer’s ORCiD profile or click here


A New Study Explores Use of Virtual Reality in Climate Change Reporting and Storytelling

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How to cite this paper: Iyer, S. R. (2022). Virtual Reality and Climate Change: A Qualitative Analysis of VR Media Productions on Oculus TV Using VR Head-Mounted Display. The International Association for Media and Communication Research (IAMCR) Beijing 2022 July 11-15, 2022 Beijing, China (Accepted).

Link to IAMCR 2022 conference book of abstract


Virtual Tourism in the Peri-and-Post COVID-19 Era: Understanding How Experiential Media Are Utilized in the Making of “Qatar 2022”

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How to cite this paper: Iyer, S. R., Pavlik, J. V., & Jin, V. (2022). Virtual Tourism in the Peri-and-Post COVID-19 Era: Understanding How Experiential Media Are Utilized in the Making of “Qatar 2022”. Advances in Journalism and Communication, 10, 81-102. https://doi.org/10.4236/ajc.2022.102007


Experiential Media and Social Change: A Qualitative Analysis of Augmented Reality Filters on Black Lives Matter, Climate Change, and COVID-19 (Vaccination, Social Distancing, And Wear a Mask) Movements

How to cite: Iyer, S. R. (2022). Experiential Media and Social Change: A Qualitative Analysis of Augmented Reality Filters on Black Lives Matter, Climate Change, and COVID-19 (Vaccination, Social Distancing, and Wear a Mask) Movements. 7th World Conference on Media and Mass Communication (MEDCOM 2022) May 5-7, 2022 Virtual. ISBN 978-624-5746-17-0

Link to the MEDCOM 2022 conference book of abstract


The Victorian Era’s Obsession with the Occult Explained

Not only did Victorian Spiritism and occult practices develop as a reaction to scientific progress, they were aided by technology, too. Photography, in particular, helped buoy the popularity of the occult. Mediums often doctored photographs to provide evidence of “spirits,” such as ghostly figures or hands intruding into photos (as The Old Operating Theater depicts). Researchers John Pavlik and Shravan Regret Iyer have gone so far as to suggest that the Victorian “mixed-method” approach to photographic manipulation, especially the understanding of visual illusions and stereography (overlapping right-left images to give something a 3D look), prefigured everything from cathode ray tubes to virtual reality (VR) (via Rutgers). 

Full Story on https://www.grunge.com/832104/the-victorian-eras-obsession-with-the-occult-explained/?utm_campaign=clip


Understanding How News Content Utilizes Experiential Media in COVID-19 Storytelling: Findings from a Content Analysis

Click on the above image or visit this link for the conference book of abstracts

How to cite: Iyer, S. R. (2022). Understanding How News Content Utilizes Experiential Media in COVID-19 Storytelling: Findings from a Content Analysis. 20th Annual International Conference on Communication and Mass Media 9-12, May 2022, Athens, Greece. ISBN: 978-960-598-472-4


Camel Racing and Holographic Selfies: Exploring Qatar’s Use of New Media for the 2022 FIFA World Cup

To explore the effectiveness of Qatar’s use of these innovative tools (collectively coined “Experiential Media” by SC&I Professor John V. Pavlik), in their storytelling and brand building, Ph.D. student Shravan Regret IyerPavlik, and Professor Venus Jin of Northwestern University in Qatar have conducted new research that suggests Qatar could more effectively use EM to reach their goals.

Full Story on https://comminfo.rutgers.edu/news/camel-racing-and-holographic-selfies-exploring-qatars-use-new-media-2022-fifa-world-cup

How to cite: Iyer, S. R., Pavlik, J. V., Jin, V., Bergida, G., Striker, S., & Gengler., J. (2021). Understanding How Experiential Media are Utilized in the Making of ‘Qatar 2022’. 6th World Research Summit for Tourism and Hospitality 14-15 December 2021, Orlando, Florida.


Could Your Avatar Shake Hands? Attending an Academic Conference in the Metaverse

Full story on https://comminfo.rutgers.edu/news/could-your-avatar-shake-hands-attending-academic-conference-metaverse


VR a blast from the past?

Full story on https://bangaloremirror.indiatimes.com/bangalore/others/vr-a-blast-from-the-past/articleshow/87968403.cms


From Séances to Stereography: The Victorian Era Roots of Modern Virtual Reality

Pavlik and Iyer presented their findings in the paper “Of Media and Mediums: Illusion and the Roots of Virtual Reality in Victorian Era Science, Social Change and Spiritualism,” at the 2021 New York State Communication Association Conference.

Full story on https://comminfo.rutgers.edu/news/seances-stereography-victorian-era-roots-modern-virtual-reality

How to cite: Pavlik, J. V., & Iyer, S. R. (2021). Of Media and Mediums: Illusion and the Roots of Virtual Reality in Victorian-era Science, Social Change and Spiritualism. New York State Communication Association 79th Annual Conference 15-17 October 2021, New York.


SUPERCONNECTED: THE INTERNET, DIGITAL MEDIA, AND TECHNO-SOCIAL LIFE, THIRD EDITION PUBLISHED BY SAGE PUBLICATIONS, 2020


https://superconnectedblog.com/lecture-slides/

Superconnected: The Internet, Digital Media, and Techno-Social Life, Second Edition published by SAGE Publications, 2018

https://superconnectedblog.com/lecture-slides/

https://www.google.com/books/edition/The_Wiley_Blackwell_Companion_to_Sociolo/PpO0DwAAQBAJ?hl=en&gbpv=1&bsq=shravan%20regret%20iyer

Shravan Regret Iyer Awarded Scholarship to Attend Earth Optimism Summit

https://comminfo.rutgers.edu/news/shravan-regret-iyer-awarded-scholarship-attend-earth-optimism-summit


SC&I Team Collaborates with Rutgers Marine Scientists to bring the Jacques Cousteau National Estuarine Research Reserve Alive

https://comminfo.rutgers.edu/news/sci-team-collaborates-rutgers-marine-scientists-bring-jacques-cousteau-national-estuarine-research-reserve-alive


study of Soliga folk songs and their scope for wildlife conservation in B.R.Hills and M.M.Hills, Karnataka, 2015

https://cumamcs.wordpress.com/2015/06/20/folk-media-for-an-effective-communication/